Automotive Marketing

Create a Seamless Customer Journey 

It can be a challenge to navigate automotive manufacturers’ brand standards while maintaining a consistent identity for your own dealership. This challenge becomes exponentially more difficult when multiple social media and digital properties are also managed for each manufacturer and location under your dealership. 

We partner with local and national automotive dealers to develop and execute coordinated marketing efforts that encompass cohesive brand identities, selling events, digital marketing strategies, website management, content creation, email and more that are compliant with manufacturer standards.

Relevant, relatable and engaging content promotes brand loyalty for consumers and encourages repeat customers for vehicle purchases, service and maintenance. With experience using platforms including Dealer.com, Dealer Inspire and ELead CRM, our 360 degree approach resonates with customers on every step of their path to purchase all the way until their next vehicle upgrade. 

We provide the following digital marketing tactics for car dealers:

• Coordinate brand standards that encompass dealerships’ entire digital footprint
• Create and manage content
• Place digital media buys
• Manage search engine marketing (SEM)
• Manage dealership websites
• Create lifetime customer value